Friday, January 28, 2022
Entertainment Earth


Todd McFarlane Toys is back at it! This time he is revealing a brand new Batman that DC Comics has let him design for the DC Multiverse line.

According to Todd, the figure will come in two different versions, a black cape and cowl version and a dark blue deco version. This one will be exclusive to Walmart. Check out more in the embedded video below!

Fresh off the heels of #DCFandome, we’re giving you all an epic sneak peek of BATMAN designed by the one and only Todd McFarlane! Coming out 2021, as part of our McFarlane Gold Label Collection.

The McFarlane Gold Label Collection will feature characters from your favorite pop-culture and entertainment brands. All figures released in the McFarlane Gold Label Collection will be highly limited and showcased in limited-edition packaging with a McFarlane Gold Label Collection Foil Label.

Official Press Release:

Tempe, Ariz., August 24, 2020– Todd McFarlane, one of the most iconic comic book artists of the late 20th century, has unveiled a brand-new DC Multiverse Batman action figure designed, created and produced by McFarlane and his award-winning McFarlane Toys company.

This new Batman action figure is inspired from the mind of Todd McFarlane.  McFarlane has created a new never-before-seen before version of Batman’s costume.  It features a Black Cape and Cowl, comes with two swords, a base, and includes a collectible art card with Todd McFarlane’s Batman artwork on front and character biography on the back.  The incredibly detailed 7-inch scale figure is designed with McFarlane Toys’ signature “Ultra Articulation” with up to 22 moving parts for a full range of posing and play.

In the 1980s, Todd McFarlane began drawing Batman professionally, working on the classic storyline “Batman: Year Two™” in Detective Comics™, and creating iconic artwork, including his dynamic cover for Batman #423. Todd went on to become a titan of the comic book industry but has always had an affinity for Batman.

“Batman has always been my favorite character- excluding Spawn,” said McFarlane, creative force and CEO of McFarlane Toys. “I’ve always liked the fact that Batman has no superpowers. When it comes down to it, he’s just a dude in a costume trying to combat evil. Conceivably, if Batman were in a huge battle in space, without any of his gadgets and tech, he could potentially die, unlike Superman™. I’ve always had an affinity for Batman, and it’s an honor to design a brand new version of a Batman figure for all fans and collectors.”

McFarlane Toys is also bringing collectors and fans a brand-new collector program. With the launch of the new Batman figure by Todd McFarlane, McFarlane Toys has announced its new McFarlane Gold Label Collection Series that will feature characters from your favorite pop-culture and entertainment brands. All figures released in the McFarlane Gold Label Collection will be highly limited and showcased in limited- edition packaging with a McFarlane Toys Gold Label Collection printed in foil. Look for more McFarlane Toys Collector Series announcement coming soon.  

The McFarlane Gold Label Collection Batman by Todd McFarlane figure will be available for pre-order in mid-Oct at  The figure is exclusive to Walmart but will be available at select international specialty retailers. The retailer release date is January 2021.  MSRP $19.99

Note: If you purchase one of the awesome products featured above, we may earn a small commission from the retailer. Thank you for your support.


Grammy-and Emmy-winning producer/director Todd McFarlane, creator of Spawn, is the creative force behind McFarlane Toys, one of America’s top action figure manufacturers. McFarlane Toys has become an industry leader, redefining the standards within the action figure market. For complete information on this pop-culture powerhouse, visit

Ashley Wilbanks
Owner and Managing Editor of and He loves comics, comic collectibles, movies, video games, and NFL Football.

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  1. Okay this looks cool like all of the Mcfarlane atoms, but I think speak for all of the DC Comics action figure collectors when we say that we are TIRED of all of the Batman-related figures. It is time to branch out and make figures that reflect other aspects of the DC Multiverse!

    • I hear you, but unfortunately, Batman sells. I am hoping for more, but right now the focus seems to be on the Bat.

      • It is ridiculous, though! Loyal DC fans will buy other figures! Give us a New Gods run that made a Darkseid BAF and they would sell out during preorder too, I promise! That being said, I know what you mean! But it sucks!

  2. I hear you. I would love a New Gods wave. I am patiently waiting on Mister Miracle! My New Gods wave preference would be Mister Miracle, Highfather (never had him in action figure form), Big Barda, Desaad, and Vermin Vundabar. Then include Darkseid pieces to build him.

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